What Else Do We Do at InnerCat?

At InnerCat Music Group, we do a lot more than just distribute your music. From day one, we’ve been committed to building tools and systems that serve independent artists and labels without compromise. Our in-house approach, combined with cutting-edge technology and a passion for music, allows us to provide an unmatched full-service experience. Here’s a closer look at everything InnerCat brings to the table.

Digital Distribution That Works for You

We didn’t rely on third-party platforms to build our digital distribution system. Instead, we built our own server farm and custom-designed every piece of our backend to meet the needs of today’s artists and labels. This lets us distribute music and video content directly to over 60 digital streaming platforms (DSPs) worldwide including YouTube, Apple Music, VEVO, and TIDAL.

Every release is quality-checked for metadata compliance so artists receive every royalty they’re entitled to. Need cover art? Our in-house graphics team has it covered. From upload to delivery, everything is managed under one roof, giving you faster turnarounds and complete control.

No Intermediaries, No Surprises

When you work with InnerCat, your content goes straight from us to the platforms. There are no middlemen, meaning no metadata gets changed, no files lost, and no confusion about royalties. This direct delivery ensures proper tracking, reporting, and monetization for every single stream or view.

Transparent Monthly Reporting

We provide detailed monthly analytics and royalty statements. You’ll get a clear breakdown of your streaming data from every DSP, so you always know how your music is performing and how you’re getting paid.

Powered by DDEX Technology

As a long-time DDEX partner, InnerCat actively contributes to improving digital supply chain standards across the music industry. Our DDEX-compliant content delivery system ensures your music reaches digital stores with maximum efficiency and reliability.

Strategic Digital Marketing

Our digital marketing team is Google-Certified and laser-focused on music. We build targeted campaigns that drive engagement, grow your audience, and maximize ROI,  using everything from social media ads to data-driven landing pages.

Real-Time Analytics & Audience Targeting

We believe data is everything. That’s why our InnerCat Labs team continuously builds custom analytics tools like Google Analytics 360 dashboards and audience engagement trackers. With over 170 million users in our network, we use advanced remarketing strategies to re-engage fans and keep your content front and center.

Neighboring Rights Management

InnerCat has developed proprietary metadata standardization tools to help artists and labels claim every dollar they’ve earned. Our system connects directly with key neighboring rights collection societies, allowing us to identify mandates, lineups, and unclaimed royalties at record speed.

Publishing Administration

Our publishing services help songwriters and producers take care of the backend. We handle everything from PRO registration and royalty collection to copyright enforcement and sync licensing opportunities. Whether you’re looking for co-publishing or admin-only services, InnerCat is here to manage your catalog the right way.

InnerCat Labs

At InnerCat Labs, we innovate for creators. We build proprietary tools that simplify the way artists share, promote, and monetize their work. Whether it’s through Play & Follow landing pages or real-time data tools, our mission is to empower your growth.

Tools That Go Beyond Music

• Play & Follow: A simplified landing page builder designed to increase engagement.
  
  
• VEVO CMS: We have our own VEVO content management system for seamless video ingestion.
  
  
• OTT Platform: Our proprietary OTT tech enables artists and labels to monetize long-form video content directly.
  
  
• Metadata Tools: Our server infrastructure allows high-volume, accurate metadata transformations and checks.
  
  

Label Services for the Modern Era

InnerCat offers white-label back-office support for independent labels that want to scale without hiring a full in-house team. Our services include distribution, royalty accounting, metadata handling, and technical support all customizable to your brand.

If you’re an independent artist or label looking to take control of your content, maximize royalties, and build your career with a forward-thinking partner, InnerCat Music Group is ready to help. Let’s grow together.